Tuesday, November 19, 2013

Assignment 5 - Clémence Robineau

Scarlett Johansson Falling Down

The original:

Then Photoshopped:









According to the website, Knowyourmeme, Scarlett was photographed tumbling down a busy street of Scotland while filming in Glasgow in 2012. "On September 28th, 2013, Redditor ianiandinosour submitted the paparazzi photo to the /r/photoshopbattles subreddit, where it gained over 1,900 up votes and 100 comments in the first five days." explains the knowyourmeme website, as to the origin of the photoshop ensuing. After this post gained fame on reddit, other users started submitting in their own versions of the photo, photoshopped in the most hilarious ways. 
The meme spread like wildfire and in just a few days it reached popular websites like buzzfeed and mashable: "On October 3rd, Redditor pegasus_x posted an Imgur gallery featuring notable edited examples to the /r/pics subreddit, where it accumulated more than 1,800 up votes and 85 comments in the next 24 hours. The same day, Buzzfeed  reposted many of the images from the Imgur gallery and on October 4th, the news blogs UpRoxx and Mashable posted compilations of examples from the series. The photoshop meme has also spread to Tumblr and About."
This meme could have been influenced by the Paula Deen Riding Things which is also a photoshop battle. Here is a picture that shows the google interest insights of "Scarlett Johansson falling down:







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